哪些因素调节了品种缩减对店铺转换的影响？对杂货品牌的见解与启示

What factors moderate the effect of assortment reduction on store switching? Insights and implications for grocery brands

• Juan Carlos Gázquez‐Abad 通讯
• Francisco J. Martínez‐López · 格拉纳达大学
• Raj Sethuraman · 南卫理公会大学