B2B销售中的社交媒体：销售人员社交媒体使用为何及何时影响销售人员绩效？
Social media in B2B sales: Why and when does salesperson social media usage affect salesperson performance?
Industrial Marketing Management · 2021
被引 79
ABS 3
- Melanie Bowen
- Christine Lai-Bennejean
- Alexander Haas
- Deva Rangarajan 通讯
B2B销售社交媒体销售人员绩效销售管理营销