Assessing the moderating effect of COVID-19 on intention to use smartphones on the tourist shopping journey
研究了COVID-19疫情对游客在购物旅程中使用智能手机意愿的调节作用，发现疫情期间使用意愿增加，尤其用于支付，且模型解释力更强。
This work proposes the first model to examine the moderating effect of the COVID-19 syndemic on the acceptance and use of smartphones during the tourist shopping journey. The model was tested with 1800 tourists, 900 non-COVID-19 (i.e. prior to COVID-19) and 900 during the COVID-19 period. The results showed that: 1) the model has better fit for the COVID-19 period as its explanatory capacity for that stage is greater (R2 = 0.773) than for the non-COVID-19 period (R2 = 0.691); 2) tourists have increased their intention to use smartphones, especially to make payments for purchases; and 3) there are statistically significant differences in the impact of four of the six model variables (performance expectancy, effort expectancy, social influence, and arousal). This research advances knowledge of the impact of COVID-19 on the technological behaviour of tourists, has important practical implications, and raises new research questions about the future of tourism.