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情绪变化能否影响消费者行为?来自特朗普-俄罗斯调查的证据

Can changes in sentiments influence consumer behavior? Evidence from the Trump‐Russia investigation

Economic Inquiry · 2021
被引 2
人大 BABS 3

中文导读

研究新闻对特朗普-俄罗斯调查的报道如何影响消费者支出,发现共和党和民主党选民反应相反:报道增加导致希拉里支持县消费下降,而共和党县可能相反。

Abstract

Abstract We examine the hypothesis that animal spirits might affect economic behavior by analyzing how consumer spending changes in response to the news coverage of the investigation into coordination between Donald Trump's presidential campaign and Russia. Using daily consumption data, we find that Republicans and Democrats responded differently to the news. Increased media coverage led households in counties that voted for Hillary Clinton to spend less: On the days of heaviest news coverage, spending declined by $0.007 to $0.011 per household member for every point added to Clinton's vote share. There is evidence that in Republican counties, the coverage had opposite effects.

消费者行为政治经济学媒体影响情绪与经济学