Effects of Tourist-to-Tourist Interactions on Experience Cocreation: A Self-Determination Theory Perspective
采用混合方法，识别了游客间互动（语言和非语言）的类型，并实证检验了它们通过亲密感和控制感影响游客参与度的机制。
This study explored the tourism experience cocreation process from the tourist-to-tourist interaction (TTI) perspective using a mixed method approach. Two categories of TTIs (verbal and nonverbal TTIs) and the dimensions of verbal TTIs (tourism information sharing and self-disclosure) were first identified through a qualitative study. Afterwards, the mechanism of how TTIs can influence tourist engagement was empirically examined. The findings showed that each type of TTI had a significant positive impact on tourists’ sense of closeness. Both tourism information sharing and nonverbal TTIs were found to positively influence tourists’ sense of control. In addition, sense of closeness and sense of control were found to significantly enhance tourist engagement. Furthermore, nonverbal TTIs were found to moderate the mediation effect of sense of closeness in the relationship between tourism information sharing and tourist engagement.