COVID-19大流行期间消费者增强数字参与的触发因素及数字技术在转变零售生态系统中的作用

Triggers of consumers’ enhanced digital engagement and the role of digital technologies in transforming the retail ecosystem during COVID-19 pandemic

Technological Forecasting and Social Change · 2021
被引 145
ABS 3
消费者行为数字营销零售管理COVID-19影响