The synergy of causation and effectuation in the process of entrepreneurial networking: Implications for opportunity development
研究了创业者如何结合因果逻辑和效果逻辑进行网络化，发现四种混合行为组合对机会发展有协同效应，适合创业研究者阅读。
The resource-based view of entrepreneurial networking demonstrates how relationships are formed instrumentally through the goal-driven decision-making of causation. At the same time, evidence shows that under conditions of uncertainty, entrepreneur networking follows the non-predictive decision-making of effectuation. However, little is known about how entrepreneurs combine these two logics, that is, causation and effectuation, for opportunity development. This study identifies four hybrid combinations of causal and effectual networking behaviour. The outcome of this hybrid networking is a synergistic effect on opportunity development. This article contributes to the entrepreneurial effectuation research, analyses of entrepreneurial networking and the literature on entrepreneurial opportunity.