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问题发现中的创新想法生成:溯因推理、认知障碍与人工智能的前景

Innovative idea generation in problem finding: Abductive reasoning, cognitive impediments, and the promise of artificial intelligence

Journal of Product Innovation Management · 2021
被引 140
ABS 4

中文导读

本文研究了溯因推理在问题发现中的作用,提出了创新想法生成的三阶段概念模型,并分析了认知障碍及人工智能如何帮助克服这些障碍。

Abstract

Abstract This article addresses gaps about abductive reasoning—widely considered key to design‐thinking but rarely detailed in design‐thinking and innovation literatures—by examining two types of abduction; identifying impediments to it; and proposing the promise of Artificial Intelligence (AI) to mitigate those impediments. Contrasting with the deductive and inductive approaches that dominant problem‐solving, we distinguish and elucidate explanatory abduction and innovative abduction in problem finding, where the problem to solve is itself uncertain. We argue these are appropriate for generating innovative problem‐finding ideas. Focusing thenceforth on problem finding alone, the heart of the article proposes a comprehensive conceptual model of innovative idea generation in that more ambiguous, complex, under‐researched but exciting problem space. The model details three chief stages: (1) problem search frame, combining leadership’s vision and innovators’ knowledge; (2) generating abductive hypotheses from often‐surprising observations and their synthesis into insights; and (3) evaluating abductive hypotheses, against the novel quality criteria of plausibility and relevance. Among cognitive impediments we show how the downsides of mental model, limited cognitive load and exemplifying heuristics and cognitive biases, such as confirmation bias, can hinder each stage. Conversely, we examine how support from AI can help human innovators improve the quantity, speed, and quality of their innovative idea generation.

设计思维创新管理认知科学人工智能