变革汽车零售:顾客全渠道BOPS(线上购买、店内取货)行为的驱动因素
Transforming the automotive retail: Drivers for customers' omnichannel BOPS (Buy Online & Pick up in Store) behavior
JOURNAL OF BUSINESS RESEARCH · 2021
被引 60
人大 A-ABS 3
- Sehoon Kim 通讯
- Timothy Paul Connerton
- Park Cheongyeul
全渠道零售消费者行为汽车行业技术接受模型