市场塑造中的参与驱动制度化:同步与稳定集体参与
Engagement-driven institutionalization in market shaping: Synchronizing and stabilizing collective engagement
Industrial Marketing Management · 2021
被引 27
ABS 3
- Michael Kleinaltenkamp 通讯
- Jodie Conduit
- Carolin Plewa
- Ingo Oswald Karpen
- Elina Jaakkola
市场塑造制度化集体参与组织行为制度经济学