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修复、消费与可持续性:修复易碎物品与维持消费者实践

Repair, Consumption, and Sustainability: Fixing Fragile Objects and Maintaining Consumer Practices

Journal of Consumer Research · 2021
被引 86
人大 AFT50UTD24ABS 4*

中文导读

通过民族志研究,分析消费者何时以及如何修复物品,探讨修复如何影响消费的可持续性,并揭示生产、消费与修复之间的冲突如何阻碍修复效果。

Abstract

Abstract Repair is an overlooked but important aspect of consumer behavior with implications for the social and environmental sustainability of consumption. This ethnographic study examines the interplay of repair and consumption by analyzing when and how consumers repair the objects they use. The analysis examines how conflicting and complementary practice elements can lead to object replacement and disposal or, alternatively, facilitate object repair and extended use. Results unfold how consumers calibrate their routine activities around the continually changing material capacities of objects. Consumers engage in repair as a response to worn or damaged objects that misalign from and often disrupt ongoing practices. Repairers, including consumers and professional service providers, attempt to adjust object capacities in ways that realign disrupted practices with the routinized ways that consumers do them. When successful, repair sustains consumer practices by avoiding prolonged disruption and unnecessary waste. However, conflicts between production, consumption, and repair can hinder the efficacy of repair interventions and shape whether and how consumers repair the objects they use. The article explains these challenges and concludes by discussing their implications for studies of repair, consumer practices, and sustainable consumption.

消费者行为可持续消费社会学市场营销