Regional expansion of emerging market SMEs: the roles of domestic market environmental uncertainty and international alliance partner diversity
研究了国内市场环境不确定性如何驱动中小企业寻求国际联盟伙伴多样性,以及这种多样性如何促进区域扩张,尤其当企业具备较高的跨文化知识吸收能力时效果更显著。
Abstract This study develops and tests a framework of the effect of domestic market environmental uncertainty on international alliance partner diversity (IAPD) and the effect of IAPD on small and medium-sized enterprises’ (SMEs’) regional expansion. Leveraging primary data from a sample of 232 Pakistani SMEs, the findings indicate that domestic market dynamism and technological dynamism drive SMEs to engage in IAPD. The analysis further reveals that IAPD improves SMEs’ regional expansion, and particularly so at higher levels of cross-cultural knowledge absorption. The research and practical implications of these findings are discussed.