How Can Large Manufacturers Digitalize Their Business Models? A Framework for Orchestrating Industrial Ecosystems
研究大型制造商在数字化商业模式时面临的障碍，并提出协调工业生态系统的框架，帮助其与合作伙伴共同实现数字化。
For manufacturers, remaining competitive depends on their ability to digitalize their business models (i.e., offer digital and digitally enhanced products and services). To achieve this, they must engage with new digital partners and help their existing suppliers, partners, and other stakeholders to digitalize. Orchestrating this growing ecosystem is challenging. Manufacturers struggle with this endeavor because of specific barriers associated with their existing legacy business model and related to their lack of digital vision, product-centric value chains, and a bias toward firm-centered profit formulas. To overcome these barriers, leading manufacturers have developed new approaches to ecosystem orchestration.