调查数字化时代AI驱动技术对Instagram用户购买决策的影响——以时尚和服装行业为例
Investigating the impact of AI-powered technologies on Instagrammers’ purchase decisions in digitalization era–A study of the fashion and apparel industry
Technological Forecasting and Social Change · 2022
被引 140
ABS 3
- Sook Fern Yeo
- Cheng Ling Tan
- Ajay Kumar 通讯
- Kim Hua Tan
- Jee Kit Wong
社交媒体营销人工智能应用消费者行为时尚产业