人类行为与判断:乌普萨拉模型与国际商务研究的批判性微观基础

Human behavior and judgment: A critical nano-foundation for the Uppsala model and international business studies

JOURNAL OF INTERNATIONAL BUSINESS STUDIES · 2022
被引 25
人大 AFT50UTD24ABS 4*

中文导读

提出将人类认知与判断的研究成果纳入企业国际化行为解释中,以乌普萨拉模型为例,构建连接纳米与微观层面的概念框架,对国际商务学者有参考价值。

Abstract

Abstract Economists and researchers of decision-making and business behavior increasingly rely on findings from the field of economic psychology. We argue that, by following a similar route, knowledge of firms’ internationalization is considerably enriched. The aim of this commentary is to point to the potential of including insights from research on human cognition and judgment in explaining internationalization behavior. We offer some examples relying upon commitments and knowledge development as outlined in the Uppsala model and thereby propose a conceptualization linking the nano- and micro-levels within the model.

国际商务企业国际化认知心理学决策行为