SHAPING STRATEGY AS A STRUCTURATION PROCESS.
基于结构化理论，通过对三所大学高层管理者七年的定性分析，揭示了战略塑造在行动领域和制度领域中的顺序与同步模式，并指出不同制度化环境下两种模式的有效性差异。
Research on top managers' strategizing behavior has addressed how they shape either the structural context or the interpretations of organization members. I offer a struc-turation theory framework integrating these two partial explanations and treating strategy shaping as socially dynamic. A qualitative seven-year analysis of top managers in three universities shows a sequential pattern of shaping strategy first in the action and then in the institutional realm, and also a simultaneous pattern of shaping strategy in both realms at once. Both patterns are successful in weakly institutionalized strategy contexts, whereas the simultaneous pattern is more successful in strongly institutionalized strategy contexts.