How to Compete When Industries Digitize and Collide: An Ecosystem Development Framework
基于与领先企业的研究和项目，提出了一个框架，帮助企业理解、参与和构建商业生态系统，指导其在行业边界模糊和数字化加速时如何竞争。
As industry boundaries dissolve and digitalization grows apace, ecosystems are becoming increasingly important. Yet for all the excitement and Big-Tech envy, there is little guidance for how to create ecosystems. How should a firm best engage? Should it become a partner to someone else’s ecosystem, or build its own? Should it focus on a broad range of digitally connected services, or narrow down? How should we think about ecosystem value proposition, governance, and complementor choice? And, what is the case for investment in ecosystems? Drawing on recent research and projects with leading firms, this article offers a framework for understanding, engaging in, and building business ecosystems.