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我们是谁以及我们如何治理:身份导向对治理选择的影响

Who We Are and How We Govern: The Effect of Identity Orientation on Governance Choice

Journal of Marketing · 2022
被引 11
人大 AFT50UTD24ABS 4*

中文导读

研究了企业层面的身份导向(个人主义、关系主义或集体主义)如何影响治理选择,提出了一个概念框架分析企业与价值链伙伴之间的匹配与不匹配情景,并探讨了不匹配带来的治理问题及解决方案。

Abstract

The authors draw on emerging research in organization theory to suggest how different firm-level identity orientations (individualistic, relational, or collectivistic) impact governance choice. They develop a conceptual framework that focuses on the relationship between a focal firm’s own identity orientation and that of a value chain partner. The framework identifies a series of match and mismatch scenarios, where the latter represent unique governance problems that are not accounted for by existing theory. Some of the mismatch scenarios involve pseudo-matches that resemble convergent orientations between parties but actually represent governance problems. Theoretically, this framework advances the governance literature by providing a comprehensive and nuanced account of (1) the orientations that parties bring to bear on a relationship, and (2) how their effects vary depending on the interdependence structure between the parties. The authors also advance the general literature on identity orientation by connecting it to concrete governance practices, by showing how multiple internal identity orientations create unique internal governance challenges, and by delineating two possible solutions to these challenges. They rely on the framework to develop managerial guidelines for governance choice.

公司治理组织理论身份导向价值链管理