亚马逊整合后最后一英里运输的运营效率分析与政策启示

An analysis of operating efficiency and policy implications in last‐mile transportation following Amazon's integration

JOURNAL OF OPERATIONS MANAGEMENT · 2022
被引 30
人大 AFT50UTD24ABS 4*

中文导读

研究了亚马逊纵向整合零售平台与最后一英里配送如何降低独立运输公司的运营效率,导致每件包裹额外成本1.36美元,并探讨了反竞争效应及政策对策。

Abstract

Abstract We examine how Amazon's decision to vertically integrate its retail platform and last‐mile delivery operations can lead to anti‐competitive outcomes as a result of a deterioration in the operating efficiency in the routes served by a last‐mile transportation firm. Based on an operational analysis of the last‐mile transportation firm, we find that Amazon's decision to vertically integrate increases significantly the mileage necessary to deliver parcels in the ZIP code areas where this integration occurs. Moreover, this increase is significantly amplified by the remoteness and proportion of fast deliveries in these areas. These effects translate, on average, into $1.36 in additional costs necessary to cover extra vehicular and labor expenditures per parcel delivered. Because at the root of these outcomes are interactions among multiple organizations with significant market power asymmetries, we expand on a variety of potential anti‐competitive service and pricing outcomes stemming from the impact of Amazon's vertical integration on the last‐mile delivery firm's costs. We then put forth different public policy remedies that could be implemented to address these potential sources of anti‐competitiveness in the last‐mile delivery industry.

运营管理产业组织反垄断电子商务物流