Actions Speak Louder than Words, Particularly in the East: How Taiwanese Followers Perceive Leaders’ Promotion of Ethical Actions Differently from Followers in the States
研究发现，在台湾受道家文化影响的背景下，领导者“少说多做”比“言行一致”更能获得道德评价，而美国样本则相反；道德指导在台湾会降低领导谦逊感知并增加追随者耗竭。
Abstract Although Western theories suggest that ethical leaders should incorporate role modelling with ethical guidance to effectively promote ethical actions, we argue that, in Taiwan, a non‐Western setting influenced by Taoism, ‘say less, do more’ may be more appropriate. Mean comparisons, based on a latent profile analysis, indicate that, in our Taiwanese sample, leaders high in role modelling and low in ethical guidance receive at least as high a moral evaluation as that of those high in both. Findings from the United States sample, in contrast, suggest that the latter receive the highest. In a follow‐up scenario experiment, we find that, for Taiwanese respondents, leaders’ ethical guidance is negatively associated with perceived leader humility but positively associated with follower depletion and that the ‘say less, do more’ condition obtains the highest perceived leader humility and lowest expected depletion. In contrast, for US respondents, ethical guidance is unrelated to the two outcomes. Accordingly, not only the ideal content but also the ‘best’ enactment of ethical leadership varies across cultures.