Significant Issues for the Future of Product Innovation
主编邀请编委反思未来十年影响行业的变革与机遇，Chris Voss提出应加强产品创新、开发、技术获取等流程的紧密联系，并称之为“全面创新管理”。
In recognition of JPIM's eleventh year of publication, the editor-in-chief solicited a series of thoughtful contributions from members of the editorial board. Members were asked to reflect upon changes and opportunities that they see influencing our profession during the coming decade. In this issue, Chris Voss examines our growing recognition of the interdependence of a variety of business processes: product innovation, product development, process innovation, technology acquisition, industrial design, total quality management, and quality function deployment. He supports the need to establish tighter linkages among these important elements of a successful new products program, which he labels “total innovation management.” Like earlier contributions, this short essay is designed to introduce new perspectives. It is not essential that you agree with the recommendations, but we hope that you are stimulated as you reflect on the included issues.