Marketing Literature Review
该部分从超过125种学术和商业期刊中筛选营销相关文章摘要，由JM工作人员评审并分配描述符，每期覆盖三个月的数据，供研究者检索文献。
This section is based on a selection of article abstracts from a comprehensive business literature data base. Marketing-related abstracts from over 125 journals (both academic and trade) are reviewed by JM staff. Descriptors for each entry are assigned by JM staff. Each issue of this section represents three months of entries into the data base. JM wishes to thank Data Courier Inc for use of the ABI/INFORM business data base. Each entry has an identifying number. Cross-references appear immediately under each subject heading. Requests for specific articles should be directed to the specific publication named or to Data Courier Inc (800/626-2823). Abstracts of the articles are contained in the ABI/INFORM data base which is available through many on-line search vendors.