Executive Commentary
探讨市场如何通过使不道德行为无利可图来鼓励企业遵守伦理，并以低质危险轮胎公司无法盈利为例说明，同时指出市场并非完美，因此需要美国量刑指南的介入。
This article presents an examination of how markets function to encourage companies to behave ethically. They discuss a hypothetical situation where a company that is known to produce a low quality, dangerous tire will not succeed in turning a profit. This illustrates their point that the marketplace controls business behavior by making unethical conduct unprofitable. They note that market are not perfect at accomplishing this task and this is where the US Sentencing Guidelines come into play.