讲述了Snappy Auctions在线拍卖公司的创业故事，创始人Debbie Gordon如何连接缺乏技术的卖家与买家，并在2006年面临评估商业模式可持续性和是否寻求外部融资的挑战。
Snappy Auctions presents the story of an online auction business founded from the personal aspirations and efforts of Debbie Gordon who sought to bring together sellers lacking technological expertise and potential buyers. Having rapidly expanded Snappy Auctions to 100 franchise agreements since its launch in 2003, Gordon confronted the challenge in 2006 of evaluating the sustainability of her drop–off store business model and of deciding whether to seek external financing to support further rapid venture growth.