Executive Scanning and Perceived Uncertainty: A Multidimensional Model
研究高管如何根据对环境不确定性的感知来决定收集战略信息，发现战略重要性是扫描的主要决定因素，环境复杂性降低扫描，而变异性与重要性交互正向影响扫描。
The present study examined how executives’perceptions of the environment affected their decisions to collect strategic information. It was hypothesized that two dimensions of perceived uncertainty would have unique relationships with environmental scanning. Interviews were conducted with 72 senior executives in a cross-section of industries and produced the following results: (1) strategic importance was the primary determinant of scanning; (2) scanning declined as the environment was perceived to be more complex; and (3)perceived variability interacted with importance to positively affect scanning.