商业电视台绩效作为组织间联系与环境条件的结果

Performance of Commercial Television Stations as an Outcome of Interorganizational Linkages and Environmental Conditions

ACADEMY OF MANAGEMENT JOURNAL · 1987
被引 6
人大 A+FT50UTD24ABS 4*
产业组织媒体经济学市场营销商业战略