扭亏为盈过程中的战略变革:理论与实证证据

STRATEGIC CHANGE IN THE TURNAROUND PROCESS: THEORY AND EMPIRICAL EVIDENCE

STRATEGIC MANAGEMENT JOURNAL · 1997
被引 50
人大 AFT50UTD24ABS 4*

中文导读

提出并验证了一个模型,认为衰退企业成功扭亏时战略变革的程度取决于其战略调整的需求和能力,解释了以往大样本研究为何未能证实战略变革的作用。

Abstract

Early corporate turnaround theorists argued that strategic reorientations are central to the recovery process at many declining firms. However, subsequent large-sample empirical studies have reported that performance turnarounds for declining firms are primarily associated with cutback actions that increase efficiency, thus creating a gap between theory and empirical findings. We close this gap by presenting and empirically supporting a model proposing that the extent of strategic change initiated in a successful turnaround varies systematically with a declining firm’s need and capacity to reorient its strategy. Based on our model, we offer explanations for why past large-sample researchers were not able to verify the role of strategic change in the turnaround process and we reassert the adaptive role that strategic reorientations have in the turnaround attempts of declining firms with weak strategic positions. © 1997 by John Wiley & Sons, Ltd.

战略管理组织变革企业扭亏产业组织