学习情境中创业者的探索性坚持

Entrepreneurs’ Exploratory Perseverance in Learning Settings

ENTREPRENEURSHIP THEORY AND PRACTICE · 2017
被引 19
人大 AFT50ABS 4

中文导读

提出了“探索性坚持”这一新概念,指在可探索多种选项时坚持探索的行为。实验发现,创业经验丰富的人在赌博任务中更倾向于广泛探索、并行试错,并给失败选项第二次机会。

Abstract

We introduce “exploratory perseverance” as a novel construct that captures perseverant behavior in settings in which several alternatives can be explored and evaluated. We suggest that entrepreneurs display exploratory perseverance reflected by a tendency to keep exploring broader sets of alternatives, to adopt a parallel rather than sequential approach to trial‐and‐error learning, and, after negative experiences with some alternatives, to be more inclined to give them a second chance. The results from an experimental study of 449 individuals participating in the Iowa Gambling Task indicate that more entrepreneurially experienced individuals display greater exploratory perseverance than those with little to no entrepreneurial experience.

创业心理学行为经济学实验研究