JCMC 第9卷第1期:多语言互联网。APEC多语言国际贸易项目:需求评估的方法论与案例报告

JCMC Volume 9, Issue 1: The Multilingual Internet. APEC Multilingual International Trade Project: Methodology and Case Reports on Needs Assessment

Journal of Computer-Mediated Communication · 2006
被引 1
ABS 3

中文导读

本文介绍了一种名为“TigerTalk for SMEs”的原型系统,旨在帮助中小企业克服语言障碍,实现多语言电子邮件通信,并报告了APEC多语言国际贸易项目第一阶段的需求评估结果,包括八个案例研究。

Abstract

As Internet use continues to grow worldwide, its potential to facilitate e-commerce and international trade, especially among small and medium-size enterprises (SMEs), is well recognized. However, formidable barriers in language and word processing have to be overcome before significant uptake of such computer-mediated communication by SMEs can be realized. A pragmatic methodology to enable multilingual e-mail communication is introduced, in a prototype system called “TigerTalk for SMEs.” This approach has been endorsed by the Asia Pacific Economic Cooperation (APEC) as the Multilingual International Trade Project. The first phase of needs and feasibility assessment is reported in eight case studies.

互联网国际贸易电子商务中小企业多语言通信