Setting Commission Rates for the Control of the Salesperson's Client-Prospect Effort Allocation
研究了如何通过设定佣金率来引导销售人员合理分配精力于现有客户和潜在客户,为销售管理者提供优化佣金结构的决策支持。
Rene Y. Darmon, Setting Commission Rates for the Control of the Salesperson's Client-Prospect Effort Allocation, The Journal of the Operational Research Society, Vol. 41, No. 2 (Feb., 1990), pp. 151-163