Regional-Spatial Analysis in Marketing
主张将区域空间分析纳入微观宏观营销框架，以充分刻画现代市场的异质性和创业精神，并指出垂直渠道与空间组织存在有机联系。
Regional-spatial analysis should be part of the framework of micro-macro marketing, in order to fully portray the basic hetereogeneity and entrepreneurship of modern markets and marketing. In recent years this type of analysis has been underemphasized, but given time and scholarly leadership, the balance will be restored because vertical channel and spatial organization and relations are organically linked.