相信自我如何增加风险承担:感知自我效能与机会识别

How Believing in Ourselves Increases Risk Taking: Perceived Self-Efficacy and Opportunity Recognition

DECISION SCIENCES · 1994
被引 613 · 同刊同年前 4%
人大 AABS 3
自我效能风险感知社会心理学市场营销商业