Estimation and Testing of a Dynamic Sales Response Model with Data Aggregated over Time: Some Results for the Autoregressive Current Effects Model
研究了时间聚合数据下动态销售反应模型的估计与检验问题，重点分析了自回归当前效应模型，为市场营销和计量经济学研究者提供了方法参考。
Wilfried R. Vanhonacker, Estimation and Testing of a Dynamic Sales Response Model with Data Aggregated over Time: Some Results for the Autoregressive Current Effects Model, Journal of Marketing Research, Vol. 21, No. 4 (Nov., 1984), pp. 445-455