Indigenous Entrepreneurship and Venture Creation: A Typology of Indigenous Crowdfunding Campaigns
研究了原住民如何利用众筹平台获取资本并展示创业项目，基于对1300多个原住民众筹活动的分析，提出了四种类型：商业型、文化型、社区型和行动型。
Indigenous entrepreneurship is a process of drawing value from community-based resources (people, land, capabilities, culture, etc.) and contributing value back that is responsive to a community’s particular set of socioeconomic conditions (Colbourne, 2017a; Jack & Anderson, 2002; Kenney & Goe, 2004: 699). The advent of crowdfunding pointed to the potential of digital platforms to facilitate socioeconomic change through ameliorating disparities in access to entrepreneurial financing for marginalized communities. Thus, crowdfunding represents an opportunity for Indigenous peoples to access capital; showcase their ventures; and assert their right to design, develop, and maintain Indigenous-centric institutions. To investigate the emancipatory potential of Indigenous crowdfunding campaigns, we conducted a non-participatory netnographic explorative study that analyses over 1300 Indigenous campaigns launched between 2010 and 2020. Based on our findings, we develop a typology of Indigenous emancipatory crowdfunding across four orientations: (i) commercial, (ii) cultural, (iii) community, and (iv) activist campaigns.