生产者中的行为偏差:采购拍卖中锚定效应的实验证据

Behavioral Biases among Producers: Experimental Evidence of Anchoring in Procurement Auctions

Review of Economics and Statistics · 2022
被引 22
人大 AFT50ABS 4

中文导读

通过三个针对美国农业生产者的实地实验,发现竞争性采购拍卖中存在锚定效应:起始成本分摊报价为100%时,最终报价平均高出46%,且经验可能轻微减弱该效应。

Abstract

Abstract Experimental research in behavioral economics focuses on consumer behaviors. Similar experimental research on profit-maximizing producers is rare. In three field experiments involving commercial agricultural producers in the United States, we detect evidence of anchoring in competitive auctions for conservation contracts related to nutrient and pest management that were worth, on average, nearly $9,000. In these auctions, the value of the starting cost-share bid was randomized to be either 0% or 100%. When the starting value was 100%, final bids were 46% higher, on average. We find weak evidence that experience with conservation contracts may modestly attenuate the anchoring effect.

锚定效应生产者行为采购拍卖实验经济学