交互式语音助手如何建立品牌忠诚度？
How do interactive voice assistants build brands' loyalty?
Technological Forecasting and Social Change · 2022
被引 106
ABS 3
- Parisa Maroufkhani 通讯
- Milad Jannesari
- Shahla Asadi
- Morteza Ghobakhloo
- Wan Khairuzaman Wan Ismail
品牌忠诚度营销消费者行为人机交互