Slotting Fees and Price Discrimination in Retail Channels
Marketing Science · 2022
被引 6
人大 AFT50UTD24ABS 4*
Sreya Kolay· 奥尔巴尼大学
Greg Shaffer· 罗切斯特大学
中文导读
研究制造商在无法直接歧视零售商时，如何利用通道费间接实现价格歧视。
Abstract
This paper studies how slotting fees can be used by a manufacturer to discriminate indirectly between retailers when overt discrimination is infeasible.