社会文化变迁与广告中女性形象的描绘:跨产品类别的时间性研究
Sociocultural changes and portrayal of women in advertisements: A temporal investigation across product categories
JOURNAL OF BUSINESS RESEARCH · 2022
被引 12
人大 A-ABS 3
- Sanjeev Tripathi
- Anjali Bansal
- Anjali Bansal 通讯
- Amrita Bansal
- Amrita Bansal 通讯
广告学社会心理学消费者行为性别研究市场营销