Twitch和可持续性对游戏公司股票回报的影响:COVID-19前后

The influence of Twitch and sustainability on the stock returns of video game companies: Before and after COVID-19

JOURNAL OF BUSINESS RESEARCH · 2023
被引 22
人大 A-ABS 3

中文导读

研究分析了Twitch和可持续性如何共同影响主要游戏公司的股票回报,发现两者在疫情期间的正向关系更强。

Abstract

The covid-19 pandemic has shocked society greatly, causing many changes in people's lives. One of these changes relates to leisure and how we relate to others. Videogames became one of the first entertainment options during the pandemic, making the video game industry and the pharmaceutical industry-one of the least affected by economic slowdown. This study analyzes how Twitch and sustainability jointly influence the stock returns of major videogame companies before and during Covid-19 using panel fsQCA analysis. The results show a positive relationship between Twitch, sustainability, and stock returns in video game companies, but this relationship differs yearly, being stronger during the Covid-19 period.

游戏产业股票回报可持续性COVID-19Twitch