🌙

风险沟通中的失败:决策与数理能力

Failures in the communication of risk: Decisions and numeracy

Production and Operations Management · 2022
被引 5
人大 AFT50UTD24ABS 4

中文导读

实验研究了面对损失事件时,不同数理能力的人对概率信息和直接建议的反应,发现概率信息更能促使预防行为,而建议存在信任问题,尤其在数理能力低的人群中。

Abstract

Forecast uncertainty, typically measured quantitatively, raises questions of how best to communicate the forecast to a public with diverse numeracy skills. Here, we report an experiment examining how the numeracy of decision makers relates to the efficacy of forecast information provided in two alternative mechanisms to decision makers facing a loss event. The uncertainty mechanism states the probability of the loss event. The recommendation mechanism directly advises on which decision to take. We find that probabilities are better at inducing preventative action than are recommendations, even among those who score low on numeracy. Those who score high on numeracy use probabilities somewhat more effectively than do those who score low. But recommendations exhibit a greater trust problem that is most pronounced among those who score low on numeracy.

风险沟通决策行为数理能力实验经济学