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零售运营创新:《生产与运营管理》三十年经验

Innovations in retail operations: Thirty years of lessons from Production and Operations Management

Production and Operations Management · 2022
被引 12
人大 AFT50UTD24ABS 4

中文导读

回顾《生产与运营管理》三十年来关于零售运营的实证研究论文,涵盖预测、库存、RFID、电商及零售与股市表现等议题,适合零售运营研究者快速了解该领域发展脉络。

Abstract

We review papers published in POM during its thirty‐year history that deal with retail operations issues with an empirical approach. The papers span a range of issues, from traditional ones like forecasting and inventory planning, to new technologies, like radio frequency identification (RFID) and e‐commerce, and strategic, like links between retailing and stock market performance.

零售运营库存管理射频识别电子商务运营管理