🌙

具有事后个体理性的序贯机制

Sequential Mechanisms with Ex Post Individual Rationality

Operations Research · 2022
被引 7
人大 AFT50UTD24ABS 4*

中文导读

研究了在线多产品卖家如何通过序贯交互策略(如动态定价和捆绑折扣)最大化利润,给出了最优销售策略的递归刻画,并识别了捆绑不如动态定价有利可图的条件。

Abstract

Online multiproduct sellers increasingly use interactive selling strategies to customize their offers to individual buyers. For example, a seller may adjust the prices of products dynamically based on user interaction and offer discounts for buying bundles of products. What selling strategy should such a seller use to maximize profit? In “Sequential Mechanisms with ex Post Individual Rationality,” I. Ashlagi, C. Daskalakis, and N. Haghpanah provide a recursive characterization of the optimal selling strategy. This characterization is used to identify conditions under which the ability to bundle products is less profitable for the seller than the ability to adjust prices dynamically.

机制设计定价策略在线销售微观经济学