什么使企业社会责任对顾客-公司认同的影响更强？一项元分析
What makes the corporate social responsibility impact on Customer–Company identification stronger? A meta-analysis
International Journal of Research in Marketing · 2022
被引 37
ABS 4
- Valter Afonso Vieira 通讯
- Jeremy S. Wolter
- Clécio Falcão Araújo
- Ricardo Saraiva Frio
企业社会责任顾客-公司认同元分析市场营销