Reducing Strategy Surrogation: The Effects of Performance Measurement System Flexibility and Environmental Dynamism
实验发现，在动态环境和有投资机会成本时，灵活的绩效测量系统能显著降低管理者用绩效指标替代战略的倾向，帮助做出更优战略决策。
ABSTRACT Prior research shows that individuals exhibit a propensity to surrogate performance measures for their underlying strategy, resulting in suboptimal strategic decisions. We investigate whether the incorporation of flexibility in contemporary performance measurement systems (PMSs) reduces surrogation propensity in the context of product innovation and whether this effect varies depending on environmental dynamism. We conduct a 2 × 2 experiment and find that PMS flexibility significantly lowers managers' surrogation propensity when the business environment is more dynamic and when the investment decisions have opportunity costs. Our study contributes to the literature by identifying a viable way to reduce managers' surrogation propensity.