对主导平台的反垄断干预后的创新与盈利能力:狂野西部?

Innovation and profitability following antitrust intervention against a dominant platform: The wild, wild west?

STRATEGIC MANAGEMENT JOURNAL · 2022
被引 53
人大 AFT50UTD24ABS 4*

中文导读

研究美国对微软的反垄断干预如何影响企业基础设施软件领域的互补者创新和盈利,发现低市场份额互补者创新激增但利润下降。

Abstract

Abstract Research Summary This study examines whether “unblocking” competition through antitrust intervention against a dominant platform can spur complementor innovation in platform ecosystems. Using a novel dataset on enterprise infrastructure software and a difference‐in‐differences design, we examine the relation between the U.S. antitrust intervention against Microsoft (dominant enterprise platform) and subsequent innovation and profitability of infrastructure applications firms (complementors). The data show that innovation among complementors—particularly ones with low market share—soared when the competitive pressure on the dominant platform amplified. However, the profitability of these complementors dropped. Our results contribute to understanding links between competition and innovation in platform ecosystems, as well as the opportunities and threats related to dominant platforms in those ecosystems. Managerial Summary Complementors (apps, services) that are owned by their platforms often have an unfair advantage. Antitrust action challenges the power of such dual platform‐complementors, reasoning that unfair advantage blocks fair competition, and, in turn, reduces firms' incentives to innovate and thus limits consumer choice. We examine whether reducing anticompetitive barriers and platform‐complementors' power revitalizes the platform ecosystem. Using a landmark antitrust case, we find mixed results: while complementors do innovate more, their profits go down. In particular, the low‐share complementors that bring in the most innovation are also the ones that lose the most financially, suggesting that they may have over‐relied on the platform for key assets. To develop a healthy ecosystem in the long run, platform owners may want to resist the temptation to keep complementors weak and instead help support their development to stand on their own.

平台生态系统反垄断创新竞争企业基础设施软件