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通过快时尚移动应用预测消费者购买意向:态度的中介作用和COVID-19的调节作用

Predicting consumers' purchase intention through fast fashion mobile apps: The mediating role of attitude and the moderating role of COVID-19

Technological Forecasting and Social Change · 2022
被引 109
ABS 3
消费者行为移动商务快时尚营销心理学