打击廉价伪造:利用数字媒体素养干预激励对脱离背景的视觉错误信息进行反向搜索

Fighting cheapfakes: using a digital media literacy intervention to motivate reverse search of out-of-context visual misinformation

Journal of Computer-Mediated Communication · 2022
被引 62
ABS 3

中文导读

研究通过在线实验(N=905)检验了数字媒体素养干预(主动干预含知识与行为、被动干预仅知识)对参与者判断视觉错误信息可信度、辨别能力及使用反向图像搜索工具意愿的影响,发现主动干预显著提升了使用意愿,但对可信度判断和辨别能力无显著效果。

Abstract

Abstract As a significant source of misinformation, out-of-context visual misinformation refers to visuals presented in an unrelated context. This study explores whether a digital media literacy intervention that features reverse image search tools has significant effects on participants’ message credibility judgment, discernment of visual misinformation, and intention of using reverse image search tools. Data were collected from a pre-registered, web-based, between-subjects experiment (N = 905). Results revealed a significant difference on intention of using reverse search tools among three experimental conditions: active intervention that involved both knowledge and behavior, passive intervention that involved knowledge only, and a control condition. Specifically, active intervention significantly increased intention of using reverse search tools, compared to the passive intervention and the control. Neither active nor passive intervention had an effect on credibility judgment or misinformation discernment. We discuss the implications for future digital media intervention designs and journalism practice that aim to combat visual misinformation.

错误信息数字媒体素养视觉错误信息反向图像搜索干预研究