柏林比硅谷更热!网络温度如何塑造企业家在不同社会情境中的社交行为

Berlin is Hotter Than Silicon Valley! How Networking Temperature Shapes Entrepreneurs’ Networking Across Social Contexts

ENTREPRENEURSHIP THEORY AND PRACTICE · 2022
被引 25
人大 AFT50ABS 4

中文导读

通过对比硅谷和柏林的企业家案例,提出“网络温度”概念,解释不同情境下企业家社交行为的差异及其对关系质量的影响。

Abstract

Our study contributes a contextual perspective on entrepreneurs’ networking, shifting focus from individual-level network structure and networking activities toward understanding networking as a multilevel process involving individual and contextual mechanisms. Through a multiple case study of entrepreneurs in Silicon Valley and Berlin, we introduce networking temperature as novel concept that captures context-bound templates for how entrepreneurs should network, ranging from colder to warmer. As core implications, networking temperature enables a contextualized understanding of tie quality, to explain why networking takes different forms in different contexts, and why entrepreneurs gain more cumulative advantage from their existing relationships in warmer than colder contexts.

创业社会网络情境理论比较研究