Opportunity beliefs in internationalization: A microhistorical approach
提出“机会信念”概念,通过微观历史分析一家有150多年历史的林业跨国公司,揭示个体如何解读环境并驱动国际化行动,补充了以企业层面为主的国际化模型。
Abstract We propose the concept of opportunity belief as a means of understanding individuals as the interpreters of their contexts over the internationalization process of a firm. To illustrate the concept, we conducted a microhistorical analysis on one of the largest forest industry MNEs with an internationalization history of more than 150 years. Historical archival data and rich secondary material provided access to the reasonings of individuals over the firm’s internationalization. This allowed depiction of different types of opportunity beliefs as the drivers of internationalization actions within particular historical contexts. We portray opportunity belief as a complementary lens to current internationalization models focusing primarily on firm-level development.