掠夺性预测与预测分析的伦理

Predatory predictions and the ethics of predictive analytics

Journal of the Association for Information Science and Technology (JASIST) · 2023
被引 9
ABS 3

中文导读

本文批判性地审视预测分析带来的伦理问题,指出企业可能出于市场激励构建欺骗性膨胀的真阳性结果,导致个体被过度归类为需要惩罚性治疗,而企业从中获利,个体承担成本。

Abstract

Abstract In this paper, I critically examine ethical issues introduced by predictive analytics. I argue firms can have a market incentive to construct deceptively inflated true‐positive outcomes: individuals are over‐categorized as requiring a penalizing treatment and the treatment leads to mistakenly thinking this label was correct. I show that differences in power between firms developing and using predictive analytics compared to subjects can lead to firms reaping the benefits of predatory predictions while subjects can bear the brunt of the costs. While profitable, the use of predatory predictions can deceive stakeholders by inflating the measurement of accuracy, diminish the individuality of subjects, and exert arbitrary power. I then argue that firms have a responsibility to distinguish between the treatment effect and predictive power of the predictive analytics program, better internalize the costs of categorizing someone as needing a penalizing treatment, and justify the predictions of subjects and general use of predictive analytics. Subjecting individuals to predatory predictions only for a firms' efficiency and benefit is unethical and an arbitrary exertion of power. Firms developing and deploying a predictive analytics program can benefit from constructing predatory predictions while the cost is borne by the less powerful subjects of the program.

商业伦理预测分析数据科学经济学